
Trusted.
Chosen.
Cindi Wirawan is a Singapore-based keynote speaker and ICF PCC executive coach who has spent the last decade answering the question every professional is asking right now — how do I stand out, get chosen, and stay relevant, especially as AI reshapes everything?
Different cultures. Same invisible struggle. Too many capable people stay hidden.
You can be the most capable person in the room and still get passed over — because the people deciding never truly saw you. Visibility isn't ego. It's how trust gets built, and how the right opportunities find the right people.
Cindi's work gives leaders and teams the tools to become more visible, more in demand, and more influential — on stage, at work, and online.

Speak. Coach. Facilitate.
Speak
Keynotes at the intersection of AI, personal branding, and career strategy — practical, story-driven, built for multicultural audiences.
Coach
ICF PCC executive coaching for leaders navigating growth, transition, and bigger remits — from fresh graduates to the C-suite.
Facilitate
Corporate training on leadership communication, coaching conversations, career development, and AI-powered LinkedIn branding.
See corporate training →Speaking that moves rooms across APAC.
Delivered in English, Mandarin, or Bahasa Indonesia — from boardrooms in Asia to workshops in Australia, the US, the UK, and a Japanese cruise ship.
- AI-powered LinkedIn branding01
- Personal branding & career strategy02
- Leadership communication03
- Coaching conversations at work04
- Career development in the AI era05


From headhunter to the leader's corner.
Before stepping on stage, Cindi built her expertise from the inside out. She started as a headhunter placing top talent across APAC, then moved into coaching and training — helping leaders and teams develop the skills that actually move careers forward: leadership communication, coaching conversations, and the digital presence that opens doors before you even walk through them.
Her secret sauce: seeing the hidden gems inside you and bringing them to light.
A LinkedIn Top Voice for Job Search & Careers and one of Singapore's top career and leadership coaches, Cindi has trained thousands of professionals across Asia Pacific, Australia, the US, and the UK. She is the founder of Vibe Tribe and coaches to the ICF's PCC standard.

TESTIMONIALS
“I'm grateful to Cindi for being my coach within the Citi Asia Pacific Inspiring Diverse Leaders Program. Her graceful sponsorship and advice allowed our team to build a great collaboration, practise new skills, recognise our strengths and succeed with a final presentation. She is indeed someone who can help you boost your personal development and build your brand!”
“Cindi is a remarkable storyteller who uses a very personable approach in conducting her workshops. We engaged her as a speaker for our “Art of Professional Networking” workshop, and she has the ability to be succinct in conveying key actionable points to improve one's online and offline networking presence. Would definitely recommend Cindi as a speaker.”
“Thanks to Cindi, I gained confidence in interviews. For anyone who seeks to refine their interview skills, Cindi is the person you are looking for.”
“Having had the opportunity to attend sessions by many great speakers across the world, from corporate leaders to academics and industry experts, I can confidently say that Cindi ranks among the very best presenters I have ever had the chance to see. She has a natural stage presence, a compelling delivery, and an ability to hold the room that few can match. The techniques she shared were hands-on and practical, which made the session genuinely useful rather than just theoretical. If you're looking for someone to help you become a better speaker or communicator, I would highly recommend Cindi.”
“Cindi is the real deal. I've been in the field working with CISOs since 2012, and our mission has always been to elevate and support them. We've worked with a number of executive coaches over the years, and they are not all equal. Cindi is in a class of her own. She led a session for us with about 30 CISOs and it was one of the best I have experienced. She genuinely helped the people in the room, and it was exciting to watch it work.”
“Cindi's talents know no bounds. Cindi's grace, insight and charm command an audience. I was lucky enough to witness her stage presence expertise in action when she conducted a 'leader as coach' session for our senior leaders. Not only did she have the 60 plus leaders from across APAC listening to every word, the thoughtful activities and practical insights left a lasting impact. Cindi read the audience, kept their attention and made an impact.”
“Cindi facilitated a talk on personal branding and next career steps. She brought thoughtful, grounded insights that resonated deeply with participants at a crossroads, and delivered her content in a highly engaging way, balancing structured material with interactive elements like quizzes and audience engagement. Participants responded very positively, highlighting her clear delivery, well-paced speaking style, and warm presence. She creates a safe and energising space for reflection. Cindi is also a joy to work with, collaborative and committed to creating meaningful impact. I would highly recommend her as a speaker and panellist.”
“I had the pleasure of attending Cindi's presentation skills workshop today and the transformation in me was immediate. She strikes a perfect balance between theory and practical experience. Her demonstrations showed us a live version of the theory immediately, helping us instantly understand its applications in the real world. Her practical insights helped me shape a practice presentation that exceeded my own expectations. Most importantly, she helped me find the confidence I was missing. I'm walking away from this session feeling like a much more capable presenter and I know these skills will be a game-changer for me throughout the year.”
“Cindi has been a great trainer and coach at Control Risks. I attended several group training sessions as well as one-on-one sessions. In both formats she excelled. Her positive personality and optimism is complemented by her academic knowledge of human resources and career training. Cindi is a real professional. She knows the consulting industry and has enough life experience to make her advice and coaching relevant to senior managers.”
“It was a pleasure attending Cindi's workshops, “Make Your Elevator Pitch Impossible to Forget” and “Turn LinkedIn Into Your Silent Job Search & Networking Assistant”, at Nanyang Technological University, Singapore. This was the first workshop I've attended that provided such practical and actionable guidance for before, during, and after a career fair. Cindi clearly mapped out how to plan our limited time and resources strategically, helping us take meaningful actions to maximize the return on investment from career fairs. In addition, although I've been on LinkedIn for several years, I had yet to unlock many of its powerful features. Through her engaging live demonstrations, Cindi helped me discover and make better use of these tools.”
“Cindi is an exceptional LinkedIn and career coach who transformed my approach to professional branding. Her structured guidance helped me think through how to build a stronger LinkedIn presence while gaining clarity on my career path. Her attentive coaching style and strategic insights make her invaluable for anyone looking to advance their professional journey.”
“I'm grateful to Cindi for being my coach within the Citi Asia Pacific Inspiring Diverse Leaders Program. Her graceful sponsorship and advice allowed our team to build a great collaboration, practise new skills, recognise our strengths and succeed with a final presentation. She is indeed someone who can help you boost your personal development and build your brand!”
“Cindi is a remarkable storyteller who uses a very personable approach in conducting her workshops. We engaged her as a speaker for our “Art of Professional Networking” workshop, and she has the ability to be succinct in conveying key actionable points to improve one's online and offline networking presence. Would definitely recommend Cindi as a speaker.”
“Thanks to Cindi, I gained confidence in interviews. For anyone who seeks to refine their interview skills, Cindi is the person you are looking for.”
“Having had the opportunity to attend sessions by many great speakers across the world, from corporate leaders to academics and industry experts, I can confidently say that Cindi ranks among the very best presenters I have ever had the chance to see. She has a natural stage presence, a compelling delivery, and an ability to hold the room that few can match. The techniques she shared were hands-on and practical, which made the session genuinely useful rather than just theoretical. If you're looking for someone to help you become a better speaker or communicator, I would highly recommend Cindi.”
“Cindi is the real deal. I've been in the field working with CISOs since 2012, and our mission has always been to elevate and support them. We've worked with a number of executive coaches over the years, and they are not all equal. Cindi is in a class of her own. She led a session for us with about 30 CISOs and it was one of the best I have experienced. She genuinely helped the people in the room, and it was exciting to watch it work.”
“Cindi's talents know no bounds. Cindi's grace, insight and charm command an audience. I was lucky enough to witness her stage presence expertise in action when she conducted a 'leader as coach' session for our senior leaders. Not only did she have the 60 plus leaders from across APAC listening to every word, the thoughtful activities and practical insights left a lasting impact. Cindi read the audience, kept their attention and made an impact.”
“Cindi facilitated a talk on personal branding and next career steps. She brought thoughtful, grounded insights that resonated deeply with participants at a crossroads, and delivered her content in a highly engaging way, balancing structured material with interactive elements like quizzes and audience engagement. Participants responded very positively, highlighting her clear delivery, well-paced speaking style, and warm presence. She creates a safe and energising space for reflection. Cindi is also a joy to work with, collaborative and committed to creating meaningful impact. I would highly recommend her as a speaker and panellist.”
“I had the pleasure of attending Cindi's presentation skills workshop today and the transformation in me was immediate. She strikes a perfect balance between theory and practical experience. Her demonstrations showed us a live version of the theory immediately, helping us instantly understand its applications in the real world. Her practical insights helped me shape a practice presentation that exceeded my own expectations. Most importantly, she helped me find the confidence I was missing. I'm walking away from this session feeling like a much more capable presenter and I know these skills will be a game-changer for me throughout the year.”
“Cindi has been a great trainer and coach at Control Risks. I attended several group training sessions as well as one-on-one sessions. In both formats she excelled. Her positive personality and optimism is complemented by her academic knowledge of human resources and career training. Cindi is a real professional. She knows the consulting industry and has enough life experience to make her advice and coaching relevant to senior managers.”
“It was a pleasure attending Cindi's workshops, “Make Your Elevator Pitch Impossible to Forget” and “Turn LinkedIn Into Your Silent Job Search & Networking Assistant”, at Nanyang Technological University, Singapore. This was the first workshop I've attended that provided such practical and actionable guidance for before, during, and after a career fair. Cindi clearly mapped out how to plan our limited time and resources strategically, helping us take meaningful actions to maximize the return on investment from career fairs. In addition, although I've been on LinkedIn for several years, I had yet to unlock many of its powerful features. Through her engaging live demonstrations, Cindi helped me discover and make better use of these tools.”
“Cindi is an exceptional LinkedIn and career coach who transformed my approach to professional branding. Her structured guidance helped me think through how to build a stronger LinkedIn presence while gaining clarity on my career path. Her attentive coaching style and strategic insights make her invaluable for anyone looking to advance their professional journey.”
“I'm grateful to Cindi for being my coach within the Citi Asia Pacific Inspiring Diverse Leaders Program. Her graceful sponsorship and advice allowed our team to build a great collaboration, practise new skills, recognise our strengths and succeed with a final presentation. She is indeed someone who can help you boost your personal development and build your brand!”
“Cindi is a remarkable storyteller who uses a very personable approach in conducting her workshops. We engaged her as a speaker for our “Art of Professional Networking” workshop, and she has the ability to be succinct in conveying key actionable points to improve one's online and offline networking presence. Would definitely recommend Cindi as a speaker.”
“Thanks to Cindi, I gained confidence in interviews. For anyone who seeks to refine their interview skills, Cindi is the person you are looking for.”
“Having had the opportunity to attend sessions by many great speakers across the world, from corporate leaders to academics and industry experts, I can confidently say that Cindi ranks among the very best presenters I have ever had the chance to see. She has a natural stage presence, a compelling delivery, and an ability to hold the room that few can match. The techniques she shared were hands-on and practical, which made the session genuinely useful rather than just theoretical. If you're looking for someone to help you become a better speaker or communicator, I would highly recommend Cindi.”
“Cindi is the real deal. I've been in the field working with CISOs since 2012, and our mission has always been to elevate and support them. We've worked with a number of executive coaches over the years, and they are not all equal. Cindi is in a class of her own. She led a session for us with about 30 CISOs and it was one of the best I have experienced. She genuinely helped the people in the room, and it was exciting to watch it work.”
“Cindi's talents know no bounds. Cindi's grace, insight and charm command an audience. I was lucky enough to witness her stage presence expertise in action when she conducted a 'leader as coach' session for our senior leaders. Not only did she have the 60 plus leaders from across APAC listening to every word, the thoughtful activities and practical insights left a lasting impact. Cindi read the audience, kept their attention and made an impact.”
“Cindi facilitated a talk on personal branding and next career steps. She brought thoughtful, grounded insights that resonated deeply with participants at a crossroads, and delivered her content in a highly engaging way, balancing structured material with interactive elements like quizzes and audience engagement. Participants responded very positively, highlighting her clear delivery, well-paced speaking style, and warm presence. She creates a safe and energising space for reflection. Cindi is also a joy to work with, collaborative and committed to creating meaningful impact. I would highly recommend her as a speaker and panellist.”
“I had the pleasure of attending Cindi's presentation skills workshop today and the transformation in me was immediate. She strikes a perfect balance between theory and practical experience. Her demonstrations showed us a live version of the theory immediately, helping us instantly understand its applications in the real world. Her practical insights helped me shape a practice presentation that exceeded my own expectations. Most importantly, she helped me find the confidence I was missing. I'm walking away from this session feeling like a much more capable presenter and I know these skills will be a game-changer for me throughout the year.”
“Cindi has been a great trainer and coach at Control Risks. I attended several group training sessions as well as one-on-one sessions. In both formats she excelled. Her positive personality and optimism is complemented by her academic knowledge of human resources and career training. Cindi is a real professional. She knows the consulting industry and has enough life experience to make her advice and coaching relevant to senior managers.”
“It was a pleasure attending Cindi's workshops, “Make Your Elevator Pitch Impossible to Forget” and “Turn LinkedIn Into Your Silent Job Search & Networking Assistant”, at Nanyang Technological University, Singapore. This was the first workshop I've attended that provided such practical and actionable guidance for before, during, and after a career fair. Cindi clearly mapped out how to plan our limited time and resources strategically, helping us take meaningful actions to maximize the return on investment from career fairs. In addition, although I've been on LinkedIn for several years, I had yet to unlock many of its powerful features. Through her engaging live demonstrations, Cindi helped me discover and make better use of these tools.”
“Cindi is an exceptional LinkedIn and career coach who transformed my approach to professional branding. Her structured guidance helped me think through how to build a stronger LinkedIn presence while gaining clarity on my career path. Her attentive coaching style and strategic insights make her invaluable for anyone looking to advance their professional journey.”
“I'm grateful to Cindi for being my coach within the Citi Asia Pacific Inspiring Diverse Leaders Program. Her graceful sponsorship and advice allowed our team to build a great collaboration, practise new skills, recognise our strengths and succeed with a final presentation. She is indeed someone who can help you boost your personal development and build your brand!”
“Cindi is a remarkable storyteller who uses a very personable approach in conducting her workshops. We engaged her as a speaker for our “Art of Professional Networking” workshop, and she has the ability to be succinct in conveying key actionable points to improve one's online and offline networking presence. Would definitely recommend Cindi as a speaker.”
“Thanks to Cindi, I gained confidence in interviews. For anyone who seeks to refine their interview skills, Cindi is the person you are looking for.”
“Having had the opportunity to attend sessions by many great speakers across the world, from corporate leaders to academics and industry experts, I can confidently say that Cindi ranks among the very best presenters I have ever had the chance to see. She has a natural stage presence, a compelling delivery, and an ability to hold the room that few can match. The techniques she shared were hands-on and practical, which made the session genuinely useful rather than just theoretical. If you're looking for someone to help you become a better speaker or communicator, I would highly recommend Cindi.”
“Cindi is the real deal. I've been in the field working with CISOs since 2012, and our mission has always been to elevate and support them. We've worked with a number of executive coaches over the years, and they are not all equal. Cindi is in a class of her own. She led a session for us with about 30 CISOs and it was one of the best I have experienced. She genuinely helped the people in the room, and it was exciting to watch it work.”
“Cindi's talents know no bounds. Cindi's grace, insight and charm command an audience. I was lucky enough to witness her stage presence expertise in action when she conducted a 'leader as coach' session for our senior leaders. Not only did she have the 60 plus leaders from across APAC listening to every word, the thoughtful activities and practical insights left a lasting impact. Cindi read the audience, kept their attention and made an impact.”
“Cindi facilitated a talk on personal branding and next career steps. She brought thoughtful, grounded insights that resonated deeply with participants at a crossroads, and delivered her content in a highly engaging way, balancing structured material with interactive elements like quizzes and audience engagement. Participants responded very positively, highlighting her clear delivery, well-paced speaking style, and warm presence. She creates a safe and energising space for reflection. Cindi is also a joy to work with, collaborative and committed to creating meaningful impact. I would highly recommend her as a speaker and panellist.”
“I had the pleasure of attending Cindi's presentation skills workshop today and the transformation in me was immediate. She strikes a perfect balance between theory and practical experience. Her demonstrations showed us a live version of the theory immediately, helping us instantly understand its applications in the real world. Her practical insights helped me shape a practice presentation that exceeded my own expectations. Most importantly, she helped me find the confidence I was missing. I'm walking away from this session feeling like a much more capable presenter and I know these skills will be a game-changer for me throughout the year.”
“Cindi has been a great trainer and coach at Control Risks. I attended several group training sessions as well as one-on-one sessions. In both formats she excelled. Her positive personality and optimism is complemented by her academic knowledge of human resources and career training. Cindi is a real professional. She knows the consulting industry and has enough life experience to make her advice and coaching relevant to senior managers.”
“It was a pleasure attending Cindi's workshops, “Make Your Elevator Pitch Impossible to Forget” and “Turn LinkedIn Into Your Silent Job Search & Networking Assistant”, at Nanyang Technological University, Singapore. This was the first workshop I've attended that provided such practical and actionable guidance for before, during, and after a career fair. Cindi clearly mapped out how to plan our limited time and resources strategically, helping us take meaningful actions to maximize the return on investment from career fairs. In addition, although I've been on LinkedIn for several years, I had yet to unlock many of its powerful features. Through her engaging live demonstrations, Cindi helped me discover and make better use of these tools.”
“Cindi is an exceptional LinkedIn and career coach who transformed my approach to professional branding. Her structured guidance helped me think through how to build a stronger LinkedIn presence while gaining clarity on my career path. Her attentive coaching style and strategic insights make her invaluable for anyone looking to advance their professional journey.”
“I'm grateful to Cindi for being my coach within the Citi Asia Pacific Inspiring Diverse Leaders Program. Her graceful sponsorship and advice allowed our team to build a great collaboration, practise new skills, recognise our strengths and succeed with a final presentation. She is indeed someone who can help you boost your personal development and build your brand!”
“Cindi is a remarkable storyteller who uses a very personable approach in conducting her workshops. We engaged her as a speaker for our “Art of Professional Networking” workshop, and she has the ability to be succinct in conveying key actionable points to improve one's online and offline networking presence. Would definitely recommend Cindi as a speaker.”
“Thanks to Cindi, I gained confidence in interviews. For anyone who seeks to refine their interview skills, Cindi is the person you are looking for.”
“Having had the opportunity to attend sessions by many great speakers across the world, from corporate leaders to academics and industry experts, I can confidently say that Cindi ranks among the very best presenters I have ever had the chance to see. She has a natural stage presence, a compelling delivery, and an ability to hold the room that few can match. The techniques she shared were hands-on and practical, which made the session genuinely useful rather than just theoretical. If you're looking for someone to help you become a better speaker or communicator, I would highly recommend Cindi.”
“Cindi is the real deal. I've been in the field working with CISOs since 2012, and our mission has always been to elevate and support them. We've worked with a number of executive coaches over the years, and they are not all equal. Cindi is in a class of her own. She led a session for us with about 30 CISOs and it was one of the best I have experienced. She genuinely helped the people in the room, and it was exciting to watch it work.”
“Cindi's talents know no bounds. Cindi's grace, insight and charm command an audience. I was lucky enough to witness her stage presence expertise in action when she conducted a 'leader as coach' session for our senior leaders. Not only did she have the 60 plus leaders from across APAC listening to every word, the thoughtful activities and practical insights left a lasting impact. Cindi read the audience, kept their attention and made an impact.”
“Cindi facilitated a talk on personal branding and next career steps. She brought thoughtful, grounded insights that resonated deeply with participants at a crossroads, and delivered her content in a highly engaging way, balancing structured material with interactive elements like quizzes and audience engagement. Participants responded very positively, highlighting her clear delivery, well-paced speaking style, and warm presence. She creates a safe and energising space for reflection. Cindi is also a joy to work with, collaborative and committed to creating meaningful impact. I would highly recommend her as a speaker and panellist.”
“I had the pleasure of attending Cindi's presentation skills workshop today and the transformation in me was immediate. She strikes a perfect balance between theory and practical experience. Her demonstrations showed us a live version of the theory immediately, helping us instantly understand its applications in the real world. Her practical insights helped me shape a practice presentation that exceeded my own expectations. Most importantly, she helped me find the confidence I was missing. I'm walking away from this session feeling like a much more capable presenter and I know these skills will be a game-changer for me throughout the year.”
“Cindi has been a great trainer and coach at Control Risks. I attended several group training sessions as well as one-on-one sessions. In both formats she excelled. Her positive personality and optimism is complemented by her academic knowledge of human resources and career training. Cindi is a real professional. She knows the consulting industry and has enough life experience to make her advice and coaching relevant to senior managers.”
“It was a pleasure attending Cindi's workshops, “Make Your Elevator Pitch Impossible to Forget” and “Turn LinkedIn Into Your Silent Job Search & Networking Assistant”, at Nanyang Technological University, Singapore. This was the first workshop I've attended that provided such practical and actionable guidance for before, during, and after a career fair. Cindi clearly mapped out how to plan our limited time and resources strategically, helping us take meaningful actions to maximize the return on investment from career fairs. In addition, although I've been on LinkedIn for several years, I had yet to unlock many of its powerful features. Through her engaging live demonstrations, Cindi helped me discover and make better use of these tools.”
“Cindi is an exceptional LinkedIn and career coach who transformed my approach to professional branding. Her structured guidance helped me think through how to build a stronger LinkedIn presence while gaining clarity on my career path. Her attentive coaching style and strategic insights make her invaluable for anyone looking to advance their professional journey.”
“I'm grateful to Cindi for being my coach within the Citi Asia Pacific Inspiring Diverse Leaders Program. Her graceful sponsorship and advice allowed our team to build a great collaboration, practise new skills, recognise our strengths and succeed with a final presentation. She is indeed someone who can help you boost your personal development and build your brand!”
“Cindi is a remarkable storyteller who uses a very personable approach in conducting her workshops. We engaged her as a speaker for our “Art of Professional Networking” workshop, and she has the ability to be succinct in conveying key actionable points to improve one's online and offline networking presence. Would definitely recommend Cindi as a speaker.”
“Thanks to Cindi, I gained confidence in interviews. For anyone who seeks to refine their interview skills, Cindi is the person you are looking for.”
“Having had the opportunity to attend sessions by many great speakers across the world, from corporate leaders to academics and industry experts, I can confidently say that Cindi ranks among the very best presenters I have ever had the chance to see. She has a natural stage presence, a compelling delivery, and an ability to hold the room that few can match. The techniques she shared were hands-on and practical, which made the session genuinely useful rather than just theoretical. If you're looking for someone to help you become a better speaker or communicator, I would highly recommend Cindi.”
“Cindi is the real deal. I've been in the field working with CISOs since 2012, and our mission has always been to elevate and support them. We've worked with a number of executive coaches over the years, and they are not all equal. Cindi is in a class of her own. She led a session for us with about 30 CISOs and it was one of the best I have experienced. She genuinely helped the people in the room, and it was exciting to watch it work.”
“Cindi's talents know no bounds. Cindi's grace, insight and charm command an audience. I was lucky enough to witness her stage presence expertise in action when she conducted a 'leader as coach' session for our senior leaders. Not only did she have the 60 plus leaders from across APAC listening to every word, the thoughtful activities and practical insights left a lasting impact. Cindi read the audience, kept their attention and made an impact.”
“Cindi facilitated a talk on personal branding and next career steps. She brought thoughtful, grounded insights that resonated deeply with participants at a crossroads, and delivered her content in a highly engaging way, balancing structured material with interactive elements like quizzes and audience engagement. Participants responded very positively, highlighting her clear delivery, well-paced speaking style, and warm presence. She creates a safe and energising space for reflection. Cindi is also a joy to work with, collaborative and committed to creating meaningful impact. I would highly recommend her as a speaker and panellist.”
“I had the pleasure of attending Cindi's presentation skills workshop today and the transformation in me was immediate. She strikes a perfect balance between theory and practical experience. Her demonstrations showed us a live version of the theory immediately, helping us instantly understand its applications in the real world. Her practical insights helped me shape a practice presentation that exceeded my own expectations. Most importantly, she helped me find the confidence I was missing. I'm walking away from this session feeling like a much more capable presenter and I know these skills will be a game-changer for me throughout the year.”
“Cindi has been a great trainer and coach at Control Risks. I attended several group training sessions as well as one-on-one sessions. In both formats she excelled. Her positive personality and optimism is complemented by her academic knowledge of human resources and career training. Cindi is a real professional. She knows the consulting industry and has enough life experience to make her advice and coaching relevant to senior managers.”
“It was a pleasure attending Cindi's workshops, “Make Your Elevator Pitch Impossible to Forget” and “Turn LinkedIn Into Your Silent Job Search & Networking Assistant”, at Nanyang Technological University, Singapore. This was the first workshop I've attended that provided such practical and actionable guidance for before, during, and after a career fair. Cindi clearly mapped out how to plan our limited time and resources strategically, helping us take meaningful actions to maximize the return on investment from career fairs. In addition, although I've been on LinkedIn for several years, I had yet to unlock many of its powerful features. Through her engaging live demonstrations, Cindi helped me discover and make better use of these tools.”
“Cindi is an exceptional LinkedIn and career coach who transformed my approach to professional branding. Her structured guidance helped me think through how to build a stronger LinkedIn presence while gaining clarity on my career path. Her attentive coaching style and strategic insights make her invaluable for anyone looking to advance their professional journey.”
In the press.
"Someone With Half Your Experience Could Become the Voice Your Industry Knows." A feature on executive visibility — and the hidden cost of staying invisible on LinkedIn.
Press feature ↗National TV appearance on "Millennial Sound Bites" (星期二特写:我们这一代) — sharing her career-coaching journey, in Mandarin.
TV appearance ↗"Do I need career coaching or career counselling?" — the featured career expert breaking down the difference.
Expert interview ↗Long-form interview on what career coaching really is, finding your career sweet spot, and turning LinkedIn connections into opportunities.
Long-form interview ↗"Your Net Worth is Your Network" — on networking, curiosity, and using AI to network efficiently.
Podcast ↗"Visibility on LinkedIn: Less Can Be More" — why daily posting isn't the price of being seen.
Digital feature ↗Episode 13 — an interview on millennials, their strengths, and how leaders can work with them more effectively.
Podcast ↗Recognised as a LinkedIn Top Voice for Job Search & Careers, where Cindi publishes on careers, leadership, and personal branding.
Top Voice recognition ↗A companion feature on Shamane Tan documenting the Vibe Tribe and Opportunity Magnet collaboration.
Collaboration mention ↗Featured panellist for “Equity: Building Common Ground in a Fragmented World,” alongside leaders including Shamane Tan.
Panel speaker profile ↗Featured speaker for “Managing Generative AI Risks at Work,” alongside Tianyu Xu, Dr James Ong, and Andeed Ma.
Featured speaker ↗Featured as a LinkedIn Top Voice and programme co-lead helping leaders sharpen thought leadership and attract opportunities.
Co-lead profile ↗Host of “CyberSkillz Starter: Career Resilience & LinkedIn Branding for Cyber Professionals.”
Workshop listing ↗Professional member profile highlighting Cindi’s AI, personal-branding, and career-strategy keynote work.
Speaker profile ↗Speaker profile listing Cindi as a career coach, founder of Vibe Tribe, and LinkedIn Top Voice.
Conference profile ↗Also featured in
- Channel NewsAsia
- The Business Times
- MONEY FM 89.3
- LinkedIn News Asia
@coachcindi






Showing Cindi's own photography as a fallback.CONFIRM: connect Behold.so feed to go live
Want to build your brand on LinkedIn?
That's her other company. Vibe Tribe helps professionals and teams get seen, trusted, and chosen through LinkedIn branding — with its own programmes, including the Opportunity Magnet Accelerator.
Let's make you impossible to overlook.
Book a discovery call for coaching, or enquire about keynotes and corporate training.
Book a discovery callOpportunity Magnet Playbook
The playbook for leaders to get seen, trusted and chosen for the right opportunities — plus first access to Vibe Tribe events, workshops and behind-the-scenes lessons.
- — Exclusive invites to Vibe Tribe events, online and IRL
- — Early access to what we're building before it goes public
- — Honest frameworks for turning visibility into real opportunities
Get the playbook
Frequently asked.
Who is Cindi Wirawan?+
Cindi Wirawan is a Singapore-based keynote speaker and ICF PCC executive coach serving Asia Pacific. She began her career as a headhunter placing top talent across APAC and now helps leaders and teams become visible, trusted, and chosen. She is a LinkedIn Top Voice for Job Search & Careers and the founder of Vibe Tribe.
What topics does Cindi Wirawan speak about?+
Her signature keynotes cover AI-powered LinkedIn branding, personal branding and career strategy, leadership communication, coaching conversations at work, and career development in the AI era. Every talk is tailored to the audience and built for multicultural rooms.
Does Cindi coach in Bahasa Indonesia or Mandarin?+
Yes. Cindi is trilingual and delivers coaching, keynotes, and workshops in English, Mandarin, and Bahasa Indonesia. She holds a Master's in cross-cultural communication, which shapes how she adapts content for each market.
How do I book Cindi for a keynote?+
Book a 20-minute discovery call to discuss your event, audience, and outcomes. The same call works for executive coaching enquiries and corporate training programmes across APAC.
What kind of coaching services does Cindi offer?+
Career coaching, leadership coaching, and personal branding on LinkedIn. Every engagement is individualised to the client's goals and challenges, whether you come as an individual or through your organisation.
Who are Cindi's programmes and services suited for?+
Growth-minded professionals and leaders with at least five years of experience who want to job hunt more efficiently, amplify their personal brand, and build meaningful connections with their target companies. Her work suits people who are open to newer approaches such as using AI and a future-of-work lens in their career and leadership journey.
I'm not based in Singapore. Does Cindi coach international clients?+
Yes. Cindi has coached clients across time zones and specialises in professionals in Asia Pacific, including people relocating to another country. Coaching runs over Zoom with the same results.

















